TOURISM HAS BIG IMPACT ON YUMA

KAREN HARRIS, MARKETING SPECIALIST FOR VISIT YUMA

Bizvisityuma


ALL TOO OFTEN, the success of destination marketing is drilled down to the number of “heads in beds,” an adage which undermines the overall value that organizations like Visit Yuma provide. “Heads in beds” has been on the uptick in Yuma lately. With a...

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